Knowledge is power and the more we know the more we grow but how does that relate to our business? On April 27, 2017 I had the opportunity to attend Enrich HER. Over 250 people gathered to network, be inspired, enjoy food, and learn about securing capital for their dreams. The energy in the room was outstanding and I immediately knew I was there to learn something.
Dr Roshawnna Novellus is the co-founder of Bootstrap Capital and host of Enrich HER. It was created to bridge the gap between entrepreneurs and investors. The motto of Bootstrap is, “entrepreneurs investing in entrepreneurs.” Did you know that there were people out there that were willing to financially invest in your dreams? I’ve heard about them many times and I’ve seen them on Sharktank but I didn’t know they really existed and are all around us. Not only are there people who will invest money into your concepts, but there are programs that will mentor you through the entire process. Dr Roshawnna is the lady to know when it comes to connecting your vision to the money.
Everyone gathered together in the room at Atlanta Tech Village. The attitude of every person I spoke with was progressive and enchanting. I was able to interview several of the panel speakers. One in particular was Attorney Caesar Mitchell. He let me know that it was his mission to support small business owners by making more resources available to them. These resources include funding, office space, and mentor-ship. He definitely had my attention.
The speakers varied by race as well as industry. Lisa Nicole Cloud, CEO of Elite Marketing Strategies and star of BRAVO TV's Married to Medicine, was the keynote speaker. Rashan Ali, multi-media personality, was the master of ceremony.
EnrichHER speakers and panelists included Abigail Trembel, president of Randstad; Kimberly Blackwell, advisor for PMM & NBWC; Susan Oh, managing partner of Telemundo; Veronica Maldonado-Torres, program director for Georgia Protege Project; Genevieve Bos, managing partner of Thought Capital.
Judges for the business pitch competition included: Grace Fricks, president of Access to Capital For Entrepreneurs; Theia Washington, executive director of Women's Entrepreneurship Initiative; and Dina Marto, founder of Twelve Studios
One panel speaker really stuck out in my mind and inspired me as an entrepreneur. Kimberly Blackwell mentioned by Black Enterprise as one of the most powerful women of 2017 stuck out in my mind. She let us know where she started. She was running a business in her very tiny apartment and it wasn’t easy. Now, she has purchased the entire building that the apartment was in. How’s that for dedication?
While chatting, listening, interviewing, and mingling I learned about a few programs that you should definitely connect with to grow your business:
A Few Programs worth Mentioning
Georgia Mentor Protégé Connection The Georgia Mentor-Protégé Connection, formerly a business development program administered by the Georgia Education Foundation (GEF) in partnership with the Department of Economic Development and the Georgia Institute of Technology is now under the Georgia Education Foundation, educational arm of The Georgia Minority Supplier Development Council (GMSDC).
National Womens Business Council The NWBC is a non-partisan federal advisory council created to serve as an independent source of advice and policy recommendation to the president, Congress, and the U.S. Small Business Administration on economic issues of importance to women business owners.
GMSDC Minority Development The Georgia Minority Supplier Development Council (GMSDC) is the state of Georgia’s leading small business development and supplier diversity organization. Our core function remains as simple as it is effective – to certify Minority Business Enterprises, help them develop the capacity required to contribute to global supply chains, and then facilitate partnerships with corporations and governments looking for their services.
Now that you’ve learned a lot you might be wondering how you can get your hands on the capital. You have to ask yourself if you need capital first so how do you know.? Ponder the following statements and see if they are true for you:
- You can’t manage every task alone
- You are struggling with cash flow
- You need to purchase equipment
- You have a low credit score or no credit at all
- You own a seasonal or cyclical business
What were your answers to these statements? You might need capital. The National Women’s Business Council reports that business owners who were given what was considered a “small” amount of capital were still able to hit six figures with a small investment of startup funds. It might be time to take your dream to the next level.
V. Taybron is a native San Franciscan and serial entrepreneur residing in Atlanta. She found her calling in 2013 when she created SaVorV.com an online resource for women in the domestic arts. Mostly known for tasty desserts, this online hub and bakery quickly gained the attention of many.V. Taybron has become the representative for women who desire to balance their dreams, career, and family. Shining light on the modern day woman with a vintage soul. V. Taybron has been featured on Rolling Out, Centric TV, The Huffington Post, Sheen Magazine, Jet Magazine, and more. V. Taybron is a glowing example that with God and hard work, you can have it all.